000 | 00747nam a2200229Ia 4500 | ||
---|---|---|---|
008 | 191130s2007##################000#0#eng## | ||
020 | _a9780470056431 | ||
022 | _a2007002544 | ||
040 |
_aACL _cACL |
||
082 | _a659.10973 VER | ||
100 | _aVerklin, David | ||
245 |
_aWatch this, listen up, click here : inside the 300 billion dollar business behind the media you constantly consume _cDavid Verklin, Bernice Kanner |
||
260 |
_aHoboken, NJ _bJohn Wiley & Sons _cc2007 |
||
300 | _axv, 221 p. ; 24 cm | ||
500 | _aIncludes index | ||
650 | _aAdvertising - United States | ||
650 | _aMass media - United States | ||
700 | _aKanner, Bernice | ||
990 | _a9e88c2bdac10000c6379408bf13a6023 | ||
991 | _a105577 | ||
999 |
_c92725 _d92725 |