| 000 | 00478nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 191130s2003##################000#0#eng## | ||
| 020 | _a9780070474093 | ||
| 040 |
_aACL _cACL |
||
| 082 | _a658.834 PAR | ||
| 100 | _aParameswaran, M. G | ||
| 245 |
_aUnderstanding consumers: building powerful brands using consumer research _cM G Parameswaran |
||
| 260 |
_aNew Delhi _bTata McGraw-Hill _c2003 |
||
| 990 | _a2257d516ac10000c36bfc75eaf30bfc2 | ||
| 991 | _a79884 | ||
| 999 |
_c85420 _d85420 |
||