| 000 | 00859nam a2200265Ia 4500 | ||
|---|---|---|---|
| 008 | 191130s2009##################000#0#eng## | ||
| 020 | _a9780495500537 | ||
| 022 | _a2007938732 | ||
| 040 |
_aACL _cACL |
||
| 082 | _a797.4402360 EAS | ||
| 100 | _aEastman, Susan Tyler | ||
| 245 |
_aMedia programming : strategies and practices _cSusan Tyler Eastman, Douglas A. Ferguson |
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| 250 | _a8th ed | ||
| 260 |
_aBelmont, CA _bThomson/Wadsworth _c2009 |
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| 300 | _axiii, 466 p. : ill. ; 24 cm | ||
| 500 | _aIncludes bibliographical references (p. 437-444) and indexes | ||
| 650 | _aCable television - Planning | ||
| 650 | _aMass media - Planning | ||
| 650 | _aRadio programs - Planning | ||
| 650 | _aTelevision programs - Planning | ||
| 700 | _aFerguson, Douglas A | ||
| 990 | _a63e1402fac10000c527fbc2bffd09e23 | ||
| 991 | _a306480 | ||
| 999 |
_c7493 _d7493 |
||