| 000 | 00833nam a2200265Ia 4500 | ||
|---|---|---|---|
| 008 | 191130s2006##################000#0#eng## | ||
| 020 | _a9780805847925 | ||
| 022 | _a2005055200 | ||
| 040 |
_aACL _cACL |
||
| 082 | _a658.827 ZAI | ||
| 100 | _aZaichkowsky, Judith Lynne | ||
| 245 |
_aThe psychology behind trademark infringement and counterfeiting _cJ.L. Zaichkowsky |
||
| 260 |
_aMahwah, N.J _bLawrence Erlbaum _c2006 |
||
| 300 | _axv, 305 p. : ill. ; 24 cm | ||
| 500 | _aIncludes bibliographical references and indexes | ||
| 650 | _aBranding (Marketing) | ||
| 650 | _aConsumer behavior | ||
| 650 | _aImitation - Case studies | ||
| 650 | _aIndustrial property | ||
| 650 | _aMarketing - Law and legislation | ||
| 650 | _aTrademarks | ||
| 990 | _a6f670b75ac10000c25292d6744693feb | ||
| 991 | _a96128 | ||
| 999 |
_c66040 _d66040 |
||