000			01419nam a22002057a 4500
008			241221b |||||||| |||| 00| 0 eng d
020			_a9780230636262 _qpbk
041			_aeng
082			_a658.46 _bNAS
100			_aNash, Susan
245			_aStarting and running a successful consultancy _b: how to build and market your own consulting business _c/ Susan Nash
250			_a3rd ed.
260			_aDelhi _b: MacMillan India Ltd _c, c2007
300			_axiii, 239 p. _b: ill. _c; 24 cm.
500			_aReprinted in India 2008.
504			_aBiblio
520			_aConsulting has become an increasingly viable and growing working option for many individuals. This book is designed to help those new to consulting to carve out a successful career and to aid those already in the arena to grow their business. Laid out in a workbook format, this book contains a wide variety of exercises, specifically geared towards making your consultancy a growing and profitable enterprise. Reading this book will help you to: Gain a clear understanding of the consulting process and its requirements, Define and establish a clear strategic direction for your business, Understand how to raise finances and maintain financial control, Create and implement an effective marketing strategy, Balance ongoing business with attracting new client and become a successful consultant.
650			_a Business consultants
942			_cENGLISH
999			_c567391 _d567391