000 00418nam a2200157Ia 4500
008 240825s9999 xx 000 0 und d
020 _a9780071627962
_qpbk
082 _a658.8
_bCAL
100 _aCallen, Barry
245 0 _aMANAGER'S GUIDE TO MARKETING , ADVERTISING, AND PUBLICITY
_c/ Barry Callen
250 _a1st edition
260 _c2010
300 _a276 pages
650 _aManagement
942 _cENGLISH
999 _c543337
_d543337