000 | 01240nam a2200217Ia 4500 | ||
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008 | 240821s9999 xx 000 0 und d | ||
020 |
_a9789390358588 _qpbk |
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041 | _aeng | ||
082 |
_a658.406 _bDEY |
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100 | _aDey, Ajoy K | ||
245 | 0 |
_aDeveloping resilience in disruptive times : insights from strategic management _c/ edited by Ajoy K. Dey, Ville-Veikko Piispanen and Shreya Mishra |
|
250 | _a1st ed. | ||
260 |
_bBloomsbury Publishing _c2021 _aNew Delhi |
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300 |
_aix, 374 p. _b: ill. _c; 25 cm. |
||
504 | _aBib and Ref | ||
520 | _aThe first half of the book presents case studies on how the pandemic has affected businesses, management and communities and share insightful stories on tough decisions during, midst, and after the shock of the pandemic. The second half of the book presents case studies on market positioning and business model transformations which provide us insight on customer loyalty and satisfaction, online reviews, and children as a growing customer group. This book comprises both research and teaching cases that offer new insights on business management. | ||
650 | _aBusiness and Management | ||
700 | _aPiispanen, Ville-Veikko | ||
700 | _aMishra, Shreya | ||
942 | _cENGLISH | ||
999 |
_c521338 _d521338 |