000 00878nam a2200253Ia 4500
008 191130s1995##################000#0#eng##
020 _a9780875843414
022 _a94039670
040 _aACL
_cACL
082 _a658.56 DES
100 _aDeschamps, Jean Philippe
245 _aProduct juggernauts : how companies mobilize to generate a stream of market winners
_cJean-Philippe Deschamps and P. Ranganath Nayak
260 _aBoston, MA
_bHarvard Business School
_cc1995
300 _axii, 472 p. : ill. ; 25 cm
500 _aIncludes bibliographical references (p. [455]-460) and index
650 _aIndustrial management
650 _aIndustrial management - Case studies
650 _aProduct management
650 _aProduction management
700 _aNayak, P. Ranganath
990 _a9f514b6cac10000c1a0bf436bb32198b
991 _a105924
999 _c44784
_d44784