000 00700nam a2200229Ia 4500
008 191130s2010##################000#0#eng##
020 _a9780071625364
022 _a2009011087
040 _aACL
_cACL
082 _a658.8 GIL
100 _aGilbreath, Bob
245 _aThe next evolution of marketing : connect with your customers by marketing with meaning
_cBob Gilbreath
260 _aNew York
_bMcGraw-Hill
_cc2010
300 _ax, 288 p. : ill. ; 24 cm
500 _aIncludes bibliographical references and index
650 _aAdvertising
650 _aCustomer relations
650 _aMarketing
990 _ab2913fa5ac10000c045a054feb39efd3
991 _a110381
999 _c416907
_d416907