000 00687nam a2200217Ia 4500
008 191130s2001##################000#0#eng##
020 _a9781574442861
022 _a62767
040 _aACL
_cACL
082 _a658.8 PAL
100 _aPaley, Norton
245 _aMarketing for the nonmarketing executive : an integrated resource management guide for the 21st century
_cNorton Paley
260 _aBoca Raton, FL
_bSt. Lucie Press
_c2001
300 _a230 p. : ill. ; 24 cm
500 _aIncludes bibliographical references and index
650 _aMarketing
650 _aMarketing - Management
990 _aad9b1eadac10000c6693077243a46d78
991 _a109063
999 _c4121
_d4121