| 000 | 00813nam a2200229Ia 4500 | ||
|---|---|---|---|
| 008 | 191130s2011##################000#0#eng## | ||
| 020 | _a9780749461232 | ||
| 040 |
_aACL _cACL |
||
| 082 | _a658.804 CHE | ||
| 100 | _aCheverton, Peter | ||
| 245 |
_aUnderstanding the professional buyer : what every sales professional should know about how the modern buyer thinks and behaves _cPeter Cheverton, Jan Paul van der Velde |
||
| 260 |
_aLondon ; Philadelphia _bKogan Page _c2011 |
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| 300 | _axiv, 191 p. : ill. ; 24 cm | ||
| 500 | _aIncludes bibliographical references and index | ||
| 650 | _aPurchasing | ||
| 650 | _aSelling | ||
| 650 | _aSelling - Psychological aspects | ||
| 700 | _aVelde, Jan Paul van der | ||
| 990 | _a283723ccac100b462eab390cd27751c5 | ||
| 991 | _a450449 | ||
| 999 |
_c410421 _d410421 |
||