000 00676nam a2200205Ia 4500
008 191130s2009##################000#0#eng##
020 _a9780470405505
022 _a2008036335
040 _aACL
_cACL
082 _a658.8 NUL
100 _aNulman, Andy
245 _aPow! right between the eyes : profiting from the power of surprise
_cAndy Nulman ; original illustrations by Tim Barnard
260 _aHoboken, NJ
_bJohn Wiley & Sons
_c2009
300 _axxvi, 244 p. : ill. ; 23 cm
500 _aIncludes bibliographical references (p. [223]-228) and index
650 _aMarketing
990 _aa947f89bac10000c35cbd6b4eb4842da
991 _a108329
999 _c40807
_d40807