000 00568nam a2200205Ia 4500
008 191130s2001##################000#0#eng##
020 _a9780071373586
022 _a2007298065
040 _aACL
_cACL
082 _a659.1 RIE
100 _aRies, Al
245 _aPositioning : the battle for your mind
_cAl Ries, Jack Trout
260 _aNew York
_bMcGraw-Hill
_c2001
300 _ax, 213 p. ; 21 cm
650 _aPositioning (Advertising)
700 _aTrout, Jack
990 _a4c039e5bac10000c764cc74ffac337d5
991 _a88800
999 _c40304
_d40304