000 00631nam a2200205Ia 4500
008 191130s1991##################000#0#eng##
020 _a9780875843100
022 _a91031903
040 _aACL
_cACL
082 _a658.802 DOL
100 _aDolan, Robert J
245 _aStrategic marketing management
_creadings selected by Robert J. Dolan
260 _aBoston, MA
_bHarvard Business School
_c1991
300 _axvi, 656 p. : ill. ; 25 cm
500 _aIncludes bibliographical references and index
650 _aMarketing - Management
990 _a7ecccf73ac10000c72ab74889206f231
991 _a99270
999 _c395185
_d395185