000 00688nam a2200229Ia 4500
008 191130s2000##################000#0#eng##
020 _a9780471353928
022 _a268043
040 _aACL
_cACL
082 _a658.8 DAL
100 _aDalrymple, Douglas J
245 _aBasic marketing management
_cDouglas J. Dalrymple, Leonard J. Parsons
250 _a2nd ed
260 _aHoboken, NJ
_bJohn Wiley & Sons
_c2000
300 _axiii, 341 p. : ill. ; 26 cm.
500 _aIncludes bibliographical references and index
650 _aMarketing - Management
700 _aParsons, Leonard J
990 _aeb76f930ac10000c455c15add887b293
991 _a125501
999 _c377965
_d377965