| 000 | 00975nam a2200277Ia 4500 | ||
|---|---|---|---|
| 008 | 191130s2009##################000#0#eng## | ||
| 020 | _a9780230230736 | ||
| 022 | _a2010293635 | ||
| 040 |
_aACL _cACL |
||
| 082 | _a338.47910688 GOV | ||
| 100 | _aGovers, Robert | ||
| 245 |
_aPlace branding : glocal, virtual and physical identities, constructed, imagined and experienced _cRobert Govers and Frank Go |
||
| 260 |
_aBasingstoke, Hampshire _bPalgrave Macmillan _c2009 |
||
| 300 | _axiv, 324 p. : ill., maps ; 25 cm | ||
| 500 | _aIncludes bibliographical references and indexes | ||
| 650 | _aMarkenartikel | ||
| 650 | _aPlace marketing | ||
| 650 | _aPlace marketing - United Arab Emirates - Dubai - Case studies | ||
| 650 | _aStandortmarketing | ||
| 650 | _aTourism - Marketing | ||
| 650 | _aTourism - United Arab Emirates - Dubai - Case studies | ||
| 700 | _aGo, Frank M | ||
| 990 | _ad372deebac10000c140f3de922d2c8f5 | ||
| 991 | _a238082 | ||
| 999 |
_c37264 _d37264 |
||