000 00571nam a2200193Ia 4500
008 191130s2008##################000#0#eng##
020 _a9788120329737
040 _aACL
_cACL
082 _a659.112 SHA
100 _aSangeeta, Sharma
245 _aAdvertising: planning and implementation
_cSharma, Sangeeta, Singh, Raghuvir
260 _aNew Delhi
_bPrentice-Hall of India
_c2008
300 _axviii, 478 p. : ill. ; 24 cm
500 _aInclude Index
650 _aAdvertising
990 _a28907609ac10000c2056adef1ad97c78
991 _a81259
999 _c363901
_d363901