| 000 | 00832nam a2200241Ia 4500 | ||
|---|---|---|---|
| 008 | 191130s2009##################000#0#eng## | ||
| 020 | _a9781591026877 | ||
| 022 | _a2008049550 | ||
| 040 |
_aACL _cACL |
||
| 082 | _a658.827 NEW | ||
| 100 | _aNewlin, Kate | ||
| 245 |
_aPassion brands : why some brands are just gotta have, drive all night for and tell all your friends about _cKate Newlin |
||
| 260 |
_aAmherst, NY _bPrometheus Books _cc2009 |
||
| 300 | _a292 p., [8] p. of plates : ill. ; 24 cm | ||
| 500 | _aForeword by Mark DiMassimo. Includes bibliographical references (p. 263-270) and index | ||
| 650 | _aBrand name products | ||
| 650 | _aBranding (Marketing) | ||
| 650 | _aConsumers - Attitudes | ||
| 650 | _aCustomer loyalty | ||
| 990 | _a66873ea0ac10000c29b739a3777cf13c | ||
| 991 | _a94521 | ||
| 999 |
_c32198 _d32198 |
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