000 00624nam a2200205Ia 4500
008 191130s1999##################000#0#eng##
020 _a9781854183651
040 _aACL
_cACL
082 _a658.8 PAL
100 _aPaley, Norton
245 _aThe manager's guide to competitive marketing strategies
_cNorton Paley
250 _a3rd ed
260 _aBoca Raton, FL
_bSt. Lucie Press
_c1999
300 _axvii, 427 p. : ill. ; 27 cm
500 _aIncludes bibliographical references and index
650 _aMarketing - Management
990 _aebb494c9ac10000c774f2b81f47f8426
991 _a125838
999 _c306091
_d306091