000 00641nam a2200193Ia 4500
008 191130s2002##################000#0#eng##
020 _a9780201730623
040 _aACL
_cACL
082 _a658.812 DYC
100 _aDyché, Jill
245 _aThe CRM handbook : a business guide to customer relationship management
_cJill Dyché
260 _aBoston, MA
_bAddison Wesley
_c2002
300 _axxiv, 307 p. : ill. ; 24 cm
500 _aIncludes bibliographical references (p. 281-286) and index
650 _aCustomer relations - Management
990 _ac6a0750fac10000c54b9fee854e4ad07
991 _a115389
999 _c292811
_d292811