| 000 | 00716nam a2200241Ia 4500 | ||
|---|---|---|---|
| 008 | 191130s2010##################000#0#eng## | ||
| 020 | _a9788132103004 | ||
| 040 |
_aACL _cACL |
||
| 082 | _a658.80092 SHE | ||
| 245 |
_aLegends in marketing _cset editor, Balaji C. Krishnan |
||
| 260 |
_aThousand Oaks, CA _bSAGE Publications _c2010 |
||
| 300 | _axxx, 231 p. ; 24 cm | ||
| 500 | _aIncludes bibliographical references and index | ||
| 650 | _aConsumer behavior | ||
| 650 | _aMarketing | ||
| 650 | _aMarketing - Management | ||
| 650 | _aSheth, Jagdish N | ||
| 700 | _aKrishnan, Balaji C | ||
| 700 | _aSheth, Jagdish N | ||
| 990 | _ab7a98d28ac10000c54b9fee810209adb | ||
| 991 | _a111794 | ||
| 999 |
_c272445 _d272445 |
||