000 | 00635nam a2200217Ia 4500 | ||
---|---|---|---|
008 | 191130s2009##################000#0#eng## | ||
020 | _a9780199557448 | ||
022 | _a2009000272 | ||
040 |
_aACL _cACL |
||
082 | _a658.8 PAL | ||
100 | _aPalmer, Adrian | ||
245 |
_aIntroduction to marketing : theory and practice _cAdrian Palmer |
||
250 | _a2nd ed | ||
260 |
_aOxford _bOxford University Press _c2009 |
||
300 | _axxiii, 551 p. : ill. ; 25 cm | ||
500 | _aIncludes bibliographical references and indexes | ||
650 | _aMarketing | ||
990 | _aa38bd8f9ac10000c38927909cd94c7d5 | ||
991 | _a106734 | ||
999 |
_c268812 _d268812 |