000			00655nam a2200205Ia 4500
008			191130s2009##################000#0#eng##
020			_a9788131213384
040			_aACL _cACL
082			_a658.827 CHE
100			_aChernatony, Leslie De
245			_aFrom brand vision to brand evaluation: the strategic process of growing and strengthening brands _cLeslie De Chernatony
250			_a2nd ed
260			_aAmsterdam _bElsevier _c2009
300			_axv, 318 p. : ill. ; 23 cm
500			_aIncludes bibliographical references and index
650			_aMarketing
990			_a64d91312ac10000c4187a17d08afc1d9
991			_a93717
999			_c263948 _d263948