| 000 | 00756nam a2200217Ia 4500 | ||
|---|---|---|---|
| 008 | 191130s2007##################000#0#eng## | ||
| 020 | _a9781932159707 ; 9788131509982 | ||
| 022 | _a2007006360 | ||
| 040 |
_aACL _cACL |
||
| 082 | _a658.503 RAF | ||
| 100 | _aRafinejad, Dariush | ||
| 245 |
_aInnovation, product development and commercialization : case studies and key practices for market leadership _cDariush Rafinejad |
||
| 260 |
_aFt. Lauderdale, FL _bJ. Ross Pub _c2007 |
||
| 300 | _axxvii, 403 p. : ill. ; 27 cm | ||
| 500 | _aIncludes bibliographical references and index | ||
| 650 | _aNew products - Marketing | ||
| 650 | _aProduct management | ||
| 990 | _ad1d3b933ac10000c76946b6b9e85699c | ||
| 991 | _a117299 | ||
| 999 |
_c215562 _d215562 |
||