000 00699nam a2200205Ia 4500
008 191130s2002##################000#0#eng##
020 _a9780750674607
022 _a2002512551
040 _aACL
_cACL
082 _a658.8 FRI
100 _aFriedman, Lawrence G
245 _aGo-to-market strategy : advanced techniques and tools for selling more products, to more customers, more profitably
_cLawrence G. Friedman
260 _aAmsterdam ; Boston
_bButterworth-Heinemann
_c2002
300 _axii, 294 p. : ill. ; 24 cm
500 _aIncludes bibliographical references and index
650 _aMarketing
990 _ac215aebdac10000c182f4507f15ad088
991 _a114315
999 _c196920
_d196920