| 000 | 00711nam a2200229Ia 4500 | ||
|---|---|---|---|
| 008 | 191130s2009##################000#0#eng## | ||
| 020 | _a9781591027553 | ||
| 022 | _a2009021872 | ||
| 040 |
_aACL _cACL |
||
| 082 | _a658.8 TAB | ||
| 100 | _aTabío, Gerardo V | ||
| 245 |
_aCreating demand : generate cool, custom marketing ideas _cGerardo V. Tabío & Sally Beamer |
||
| 260 |
_aAmherst, NY _bPrometheus Books _c2009 |
||
| 300 | _a337 p. : ill. ; 23 cm | ||
| 500 | _aIncludes bibliographical references and index | ||
| 650 | _aMarketing | ||
| 650 | _aMarketing - Psychological aspects | ||
| 700 | _aBeamer, Sally | ||
| 990 | _ad237754bac10000c5bd41e4843db7ead | ||
| 991 | _a117619 | ||
| 999 |
_c140982 _d140982 |
||