000 00593nam a2200205Ia 4500
008 191130s2009##################000#0#eng##
020 _a9788121916974
040 _aACL
_cACL
082 _a658.8 PIL
100 _aPillai, R. S. N
245 _aModern marketing : principles and practices
_cR. S. N. Pillai, Bagavathi
250 _a4th revised and enlarged ed
260 _aNew Delhi
_bS. Chand & Co
_c2009
300 _axii, 592 p. : ill. ; 24 cm
650 _aMarketing
700 _aBagavathi, V
990 _afa1c4a80ac10000c583d7f431fd850c2
991 _a130881
999 _c12983
_d12983