000 00908nam a2200241Ia 4500
008 191130s2011##################000#0#eng##
020 _a9780763764487
022 _a2009039384
040 _aACL
_cACL
082 _a362.10688 FOR
100 _aFortenberry, John L
245 _aCases in health care marketing
_cJohn L. Fortenberry, Jr
260 _aSudbury, MA
_bJones and Bartlett Publishers
_cc2011
300 _axii, 239 p. ; 23 cm
500 _aIncludes bibliographical references and index
650 _aHealth Services Needs and Demand - economics - United States - Case Reports
650 _aMarketing of Health Services - United States - Case Reports
650 _aMedical care - Needs assessment - United States - Case studies
650 _aMedical care - United States - Marketing - Case studies
990 _ad55cf1bcac10000c11caa66149136dfe
991 _a366925
999 _c124877
_d124877