| 000 | 00755nam a2200241Ia 4500 | ||
|---|---|---|---|
| 008 | 191130s2006##################000#0#eng## | ||
| 020 | _a9780750667470 | ||
| 040 |
_aACL _cACL |
||
| 082 | _a658.872 MIC | ||
| 100 | _aMichael, Alex | ||
| 245 |
_aMobile marketing : achieving competitive advantage through wireless technology _cAlex Michael and Ben Salter |
||
| 250 | _a1st ed | ||
| 260 |
_aAmsterdam ; Boston, MA _bElsevier/Butterworth Heinemann _c2006 |
||
| 300 | _ax, 237 p. : ill. ; 24 cm | ||
| 500 | _aIncludes index | ||
| 650 | _aInternet marketing | ||
| 650 | _aTarget marketing | ||
| 650 | _aWireless communication systems | ||
| 700 | _aSalter, Ben | ||
| 990 | _aec92f107ac10000c774f2b8177832cc9 | ||
| 991 | _a126515 | ||
| 999 |
_c12208 _d12208 |
||