000 00605nam a2200205Ia 4500
008 191130s2008##################000#0#eng##
020 _a9788122421460
040 _aACL
_cACL
082 _a658.8 MAT
100 _aMathur, U. C
245 _aBusiness to business marketing
_cU. C. Mathur
260 _aNew Delhi
_bNew Age International
_c2008
300 _axiv, 589 p. : ill. ; 25 cm.
500 _aIncludes index
650 _aBusiness & Economics - Marketing - Industrial
650 _aIndustrial marketing
990 _af9deaf06ac10000c583d7f435b4c56c8
991 _a130663
999 _c121879
_d121879