| 000 | 00750nam a2200229Ia 4500 | ||
|---|---|---|---|
| 008 | 191130s2008##################000#0#eng## | ||
| 020 | _a9780313345982 | ||
| 022 | _a2007041080 | ||
| 040 |
_aACL _cACL |
||
| 082 | _a658.872 OLE | ||
| 100 | _aO'Leary, Steve | ||
| 245 |
_aBuilding buzz to beat the big boys : word-of-mouth marketing for small businesses _cSteve O'Leary and Kim Sheehan |
||
| 260 |
_aWestport, Conn _bPraeger Publishers _c2008 |
||
| 300 | _axvi, 178 p. : ill. ; 25 cm. | ||
| 500 | _aIncludes bibliographical references and index | ||
| 650 | _aSmall business marketing | ||
| 650 | _aWord-of-mouth advertising | ||
| 700 | _aSheehan, Kim | ||
| 990 | _aa41399f5ac10000c501a7b093cc07cb8 | ||
| 991 | _a106966 | ||
| 999 |
_c120899 _d120899 |
||