000 00583nam a2200205Ia 4500
008 191130s2004##################000#0#eng##
020 _a9788175542006
040 _aACL
_cACL
082 _a658.827 RAN
100 _aRandall, Geoffrey
245 _aBranding : a practical guide to planning your strategy
_cGeoffrey Randall
250 _a2nd ed
260 _aLondon ; Sterling, VA
_bKogan Page
_c2004
300 _avii, 184 p. ; 23 cm.
500 _aIncludes index
650 _aMarketing
990 _a6a50db57ac10000c4187a17d131b8cc1
991 _a94980
999 _c119242
_d119242