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1.
Magic numbers for consumer marketing : key measures to evaluate marketing success John Davis by
Publication details: New Delhi Wiley - India 2005
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 DAV.

2.
Management : consumer behavior Nitika Garg by
Publication details: New York McGraw-Hill/Irwin 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8342 GAR.

3.
Market opportunity analysis : text and cases Robert E. Stevens ... [et al.] by
Publication details: New York Best Business Books c2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 STE.

4.
Market research : a guide to planning, methodology & evaluation Paul Hague by
Edition: 3rd ed
Publication details: London Kogan Page 2002
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 HAG.

5.
Market research handbook Mario van Hamersveld, Cees de Bont by
Edition: 5th ed
Publication details: Hoboken, NJ Wiley Publishing 2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 HAM.

6.
Market research in practice : a guide to the basics Paul Hague, Nick Hague & Carol-Ann Morgan by
Publication details: London Kogan Page 2004
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 HAG.

7.
Market research in practice : an introduction to gaining greater market insight Paul Hague, Matthew Harrison, Julia Cupman and Oliver Truman by
Edition: 3rd edition
Publication details: London Kogan Page 2016
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 HAG.

8.
Market research made easy Don Doman, Dell Dennison, Margaret Doman by
Edition: 3rd ed
Publication details: New Delhi Viva Books 2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 DOM.

9.
Marketing decisions under uncertainty Dung Nguyen by
Publication details: Dordrecht ; Boston Kluwer Academic 1997
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 NGU.

10.
Marketing research : a decision maker's tool Alan T. Shao, Kevin Zheng Zhou by
Edition: Indian ed
Publication details: London Thomson c2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 SHA.

11.
Marketing research : a practical approach Bonita Kolb by
Publication details: Thousand Oaks, CA SAGE 2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 KOL.

12.
Marketing research : an integrated approach Alan Wilson by
Edition: 2nd ed
Publication details: Upper Saddle River, NJ Prentice Hall/Financial Times 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.803 WIL.

13.
Marketing research : concepts, practices, and cases Sunanda Easwaran, Sharmila J. Singh by
Publication details: Oxford Oxford University Press 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 EAS.

14.
Marketing research : first Indian adaptation A. Parasuraman, Dhruv Grewal, R. Krishnan by
Edition: Reprint
Publication details: Boston, MA Houghton Mifflin 2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 PAR.

15.
Marketing research : in a digital environment Joseph F. Hair, Jr. ... [et al.] by
Edition: 4th ed
Publication details: New York McGraw Hill 2009
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 HAI.

16.
Marketing research : in a digital information environment Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau by
Edition: 4th ed
Publication details: Boston McGraw-Hill Irwin c2009
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 HAI.

17.
Marketing research : international student version Carl Mcdaniel, Roger Gates by
Edition: 8th ed
Publication details: Hoboken, NJ John Wiley & Sons c2010
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83050053 MCD.

18.
Marketing research : methodological foundations Gilbert Churchill, Dawn Lacobucci by
Edition: 10th Ed
Publication details: Mason, OH South-Western Cengage Learning c2010
Availability: Items available for loan: Anna Centenary Library (1)Call number: HF5415.2.C5 2010.

19.
Marketing research and information John Williams; Chartered Institute of Marketing by
Publication details: Amsterdam ; Boston, MA Elsevier / Butterworth-Heinemann 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 WIL.

20.
Marketing research and information 2008-2009 Matthew Housden by
Edition: 1st ed
Publication details: Amsterdam Elsevier 2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 HOU.

21.
Marketing research and modeling : progress and prospects : a tribute to Paul E. green edited by Yoram (Jerry) Wind, Paul E. Green by
Publication details: Dordrecht ; Boston Kluwer Academic Publishers 2004
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 WIN.

22.
Marketing research for managers Sunny Crouch, Matthew Housden by
Edition: 3rd ed
Publication details: Oxford ; Boston Butterworth-Heinemann 2003
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 CRO.

23.
24.
Marketing research kit for dummies by Michael R. Hyman and Jeremy J. Sierra by
Publication details: Hoboken, N.J. ; Chichester John Wiley [distributor], Wiley 2010
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 HYM.

25.
Marketing research made easy Don Doman ; Dell Dennison and Margaret Doman by
Publication details: USA International Self Counsel Press Ltd 2008
Availability: Items available for loan: Anna Centenary Library (2)Call number: 658.83 DOM, ...

26.
Measurement in marketing research : an alternative framework Thomas Salzberger by
Publication details: Cheltenham, UK ; Northampton, MA Edward Elgar c2009
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 SAL.

27.
Measuring marketing : 103 key metrics every marketer needs John Davis by
Publication details: Singapore John Wiley & Sons (Asia) 2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 DAV.

28.
Meeting of the minds : creating the market-based enterprise Vincent P. Barabba by
Publication details: Boston, MA Harvard Business School 1995
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 BAR.

29.
QMR : an introduction to qualitative market research edited by Gill Ereaut, Mike Imms & Martin Callingham] by
Publication details: Thousand Oaks, CA SAGE Publications 2002
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 IMM.

30.
Qualitative market research : a comprehensive guide Hy Mariampolski by
Publication details: Thousand Oaks, CA SAGE Publications 2001
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 MAR.

31.
Qualitative marketing research : a cultural approach Johanna Moisander and Anu Valtonen by
Publication details: Thousand Oaks, CA Sage 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83.

32.
Qualitative methods for marketplace research Shay Sayre by
Publication details: Thousand Oaks, CA Sage c2001
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 SAY.

33.
Quantitative models in marketing research Philip Hans Franses and Richard Paap by
Publication details: Cambridge Cambridge University Press 2001
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83015118 FRA.

34.
Questions that sell : the powerful process for discovering what your customer really wants Paul Cherry by
Publication details: New York AMACOM 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.85 CHE.

35.
Radical marketing : from Harvard to Harley, lessons from ten that broke the rules and made it big Sam Hill and Glenn Rifkin by
Edition: 1st ed
Publication details: New York HarperBusiness c1999
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 HIL.

36.
The handbook of brand management scales Lia Zarantonello and Véronique Pauwels-Delassus by
Edition: First edition
Publication details: London ; New York Routledge Taylor & Francis group 2016
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 ZAR.

37.
The hidden art of interviewing people : how to get them to tell you the truth Neil McPhee and Roger Terry by
Publication details: Hoboken, NJ John Wiley & Sons c2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 158.3 MCP.

38.
The market research toolbox : a concise guide for beginners Edward F. McQuarrie by
Edition: 2nd ed
Publication details: Thousand Oaks, CA SAGE Publications c2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 MCQ.

39.
The marketing playbook : five battle-tested plays for capturing and keeping the lead in any market John Zagula and Rich Tong by
Publication details: New York Portfolio 2004
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.802 ZAG.

40.
The marketing research guide Robert E. Stevens ... [et al.] by
Edition: 1st Indian ed
Publication details: New Delhi Viva Books 2000
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 STE.

41.
The myth of excellence : why great companies never try to be the best at everything Frederick A. Crawford and Ryan Mathews by
Edition: 1st ed
Publication details: New York Three Rivers Press 2001
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.834 CRA.

42.
The naked consumer : how our private lives become public commodities Erik Larson by
Edition: 1st ed
Publication details: New York H. Holt c1992
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.834 LAR.

43.
The new business road test : what entrepreneurs and executives should do before writing a business plan John W. Mullins by
Edition: 3rd ed
Publication details: Upper Saddle River, NJ Financial Times Prentice Hall 2010
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.022 MUL.

44.
The power of loyalty : 10 essential steps to build a successful customer loyalty strategy by Roger L. Brooks by
Publication details: Irvine, CA Entrepreneur Press 2010
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8343 BRO.

45.
The practice of market research : an introduction Yvonne McGivern by
Edition: 3rd ed
Publication details: Upper Saddle River, NJ Prentice Hall/Financial Times 2009
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 MCG.

46.
Tools & techniques of marketing research &advertising Stan Lipovetsky, Shon Magnan et al by
Publication details: New York Intelliz Press c2016
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 LIP.

47.
Using market knowledge Rohit Deshpandé, editor by
Publication details: Thousand Oaks, CA SAGE Publications c2001
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 DES.

48.
We are smarter than me : how to unleash the power of crowds in your business Barry Libert &, Jon Spector ; and thousands of contributors by
Publication details: Upper Saddle River, N.J Wharton School Pub c2008
Availability: Items available for loan: Anna Centenary Library (2)Call number: 658.044 LIB, ...

49.
Why people buy things they don't need : understanding and predicting consumer behavior Pamela N. Danziger by
Publication details: Chicago Dearborn Trade Pub 2004
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8342 DAN.

50.
Why we buy : the science of shopping Paco Underhill by
Edition: Updated and rev
Publication details: New York Simon & Schuster Pbks 2009
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.834 UND.

51.
Best practice in market research edited by Peter Mouncey, Frank Wimmer by
Publication details: Hoboken, NJ Wiley 2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 MOU.

52.
53.
Creating breakthrough products : innovation from product planning to program approval Jonathan Cagan, Craig M. Vogel ; foreword by Bruce Nussbaum by
Publication details: Upper Saddle River, N.J Prentice Hall PTR 2002
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.5038 CAG.

54.
Critical marketing : contemporary issues in marketing edited by Mark Tadajewski and Douglas Brownlie by
Publication details: Hoboken, NJ John wiley & Sons, Ltd 2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 TAD.

55.
Critical marketing studies edited by Mark Tadajewski and Pauline Maclaran by
Publication details: London ; Thousand Oaks, CA Sage 2009
Availability: Items available for loan: Anna Centenary Library (3)Call number: 658.83 TAD.1, ...

56.
Customer engagement : contemporary issues and challenges edited by Roderick J. Brodie, Linda D. Hollebeek and Jodie Conduit by
Publication details: New York Routledge Taylor & Francis group 2016
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8342 BRO.

57.
Cycles, trends, and turning points : practical marketing & sales forecasting techniques John V. Crosby by
Publication details: Lincolnwood, IL NTC Business Books c2000
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.802 CRO.

58.
Data mining and market intelligence for optimal marketing returns Susan Chiu, Domingo Tavella by
Edition: 1st ed
Publication details: Amsterdam ; Boston Butterworth-Heinemann/Elsevier c2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 CHI.

59.
Delivering results in qualitative market research Geraldine Lillis by
Publication details: Thousand Oaks, CA SAGE Publications 2003
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.834 LIL.

60.
Developing advertising with qualitative market research Judith Wardle by
Edition: Reprint
Publication details: Thousand Oaks, CA SAGE Publications 2003
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 WAR.

61.
Developing brands with qualitative market research Jon Chandler and Mike Owen by
Publication details: Thousand Oaks, CA SAGE Publications 2003
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 CHA.

62.
Effective marketing William G. Zikmund, H. Onur Bodur by
Edition: 1st Canadian ed
Publication details: South Melbourne, Vic Thomson Nelson 2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 ZIK.

63.
Effective marketing research in Canada William G. Zikmund, H. Onur Bodur by
Edition: 1st Canadian ed
Publication details: South Melbourne, Vic Thomson Nelson c2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 ZIK.

64.
Ethnography for marketers : a guide to consumer immersion Hy Mariampolski by
Publication details: Thousand Oaks, CA SAGE Publications 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.834 MAR.

65.
Exploring marketing research William G. Zikmund, Barry J. Babin by
Edition: 10th ed
Publication details: Boston Cengage Learning 2010
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 ZIK.

66.
Geodemographics for marketers : using location analysis for research and marketing Barry Leventhal by
Publication details: London Kogan Page 2016
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.43 LEV.

67.
Guerrilla marketing research : marketing research techniques that can help any business make more money Robert J Kaden by
Publication details: London Kogan Page 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 KAD.

68.
Handbook of qualitative research methods in marketing edited by Russell W. Belk by
Publication details: Cheltenham, UK ; Northampton, MA Edward Elgar c2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 BEL.

69.
How to succeed in cyberspace : take yourself, your company or your organization online Colin Haynes by
Publication details: London Aslib 1995
Availability: Items available for loan: Anna Centenary Library (1)Call number: 650.0285 HAY.

70.
Interviewing groups and individuals in qualitative market research Joanna Chrzanowska by
Publication details: Thousand Oaks, CA SAGE Publications 2003
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.834 CHR.

71.
Karma queens, geek gods, & innerpreneurs : meet the 9 consumer types shaping today's marketplace Ron Rentel ; with Joe Zellnik by
Publication details: New York McGraw-Hill c2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.834 REN.

72.
Listening to the voice of the market : how to increase market share and satisfy current customers R. Eric Reidenbach by
Publication details: Boca Raton, FL CRC Press c2010
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 REI.

73.
Basic marketing research Gilbert A. Churchill, Jr by
Edition: 4th ed
Publication details: Fort Worth Dryden Press c2001
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 CHU.

74.
Basic marketing research Churchill Gilbert A. Jr., Tom J. Brown, Tracy A. Suter by
Edition: 7th ed
Publication details: Australia Cengage Learning 2010
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 CHU.

75.
Essentials of marketing research Joseph F. Hair, Jr. ... [et al.] by
Edition: 1st ed
Publication details: Boston McGraw-Hill/Higher Education c2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 HAI.

76.
Essentials of marketing research Joseph F. Hair, Jr. ... [et al.] by
Edition: 2nd ed
Publication details: New York McGraw-Hill Irwin c2010
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 HAI.

77.
Essentials of marketing research William G. Zikmund and Barry J. Babin by
Edition: 4th ed
Publication details: Mason, OH South-Western Cengage Learning 2010
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 ZIK.

78.
Fundamentals of marketing research R. Dayandandan by
Publication details: Jodhpur J. V. Publishing House 2009
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 DAY.

79.
Fundamentals of marketing research edited by Naresh K. Malhotra by
Publication details: Thousand Oaks, CA SAGE Publications 2007
Availability: Items available for loan: Anna Centenary Library (3)Call number: 658.83 MAL, ...

80.
Fundamentals of marketing research edited by Naresh Malhotra by
Publication details: Thousand Oaks, CA SAGE Publications 2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 MAL.3.

81.
Fundamentals of marketing research edited by Naresh Malhotra by
Publication details: Thousand Oaks, CA SAGE Publications 2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 NAR.1.

82.
Fundamentals of marketing research edited by Naresh Malhotra by
Publication details: Thousand Oaks, CA SAGE Publications 2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 MAL.4.

83.
84.
Market research in a week Polly Bird by
Publication details: London Hodder & Stoughton 2003
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 BIR.

85.
Marketing metrics : 50+ metrics every executive should master Paul W. Farris ... [et al.] by
Publication details: Upper Saddle River, N.J Wharton School Pub c2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 FAR.

86.
Marketing metrics : 50+ metrics every executive should master Paul W. Farris ... [et al.] by
Publication details: Upper Saddle River, N.J Wharton School Pub c2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 FAR.

87.
Marketing research edited by David F. Birks & Tim Macer by
Publication details: New York, NY Routledge 2008
Availability: No items available.

88.
Marketing research edited by David F. Birks & Tim Macer by
Publication details: New York, NY Routledge 2008
Availability: No items available.

89.
Marketing research Peter M. Chisnall by
Edition: 7th ed
Publication details: New York McGraw-Hill 2005
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 CHI.

90.
Marketing research John Boyce by
Edition: 2 nd ed
Publication details: Boston McGraw-Hill 2009
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 BOY.

91.
Marketing research Donald R. Cooper, Pamela S. Schindler by
Publication details: New Delhi Tata McGraw-Hill 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 381.072 COO.

92.
Marketing research Debashis Pati by
Publication details: Hyderabad Universities Press 2002
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 PAT.

93.
Marketing research A. Parasuraman, Dhruv Grewal, R. Kishnan by
Edition: 2nd ed
Publication details: New Delhi Biztantra, Houghton Mifflin Co 2009
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 PAR.

94.
Marketing research William G. Zikmund, Barry J. Babin by
Publication details: New Delhi Cengage Learning c2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 ZIK.

95.
Marketing research A. Parasuraman, Dhruv Grewal, R. Kishnan by
Edition: 2nd ed
Publication details: Boston, MA Houghton Mifflin Company 2009
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 PAR.

96.
Marketing research David A. Aaker, V. Kumar, George S. Day by
Edition: 2nd ed
Publication details: Australia John Wiley & Sons Australia, Ltd c2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 AAK.

97.
Marketing research Donald R. Cooper, Pamela S. Schindler by
Edition: 1st ed
Publication details: New York McGraw-Hill/Irwin c2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 COO.

98.
Marketing research Alvin C. Burns, Ronald F. Bush by
Edition: 5th ed
Publication details: New Delhi Pearson Education 2009
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83971 BUR.

99.
Marketing research Naresh K.Malhotra and Satyabhusan Dash by
Edition: 7th ed
Publication details: Noida, India Pearson India Education Services Pvt. Ltd c2016
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 MAL.

100.
Marketing research Alvin C. Burns, Ronald F. Bush by
Edition: 5th ed
Publication details: Upper Saddle River, NJ Pearson/Prentice Hall 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 BUR.

101.
Marketing research David J. Luck, Ronald S. Rubin by
Edition: 7th ed
Publication details: Upper Saddle River, NJ Prentice Hall c1987
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 LUC.

102.
Marketing research David A. Aaker, V. Kumar, George S. Day, Robert P. Leone by
Edition: 10th ed
Publication details: Hoboken, NJ Wiley c2011
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 AAK.

103.
Marketing research David A. Aaker, George S. Day by
Edition: 3rd ed
Publication details: Hoboken, NJ Wiley c1986
Availability: No items available.

104.
Marketing research David A. Aaker, V. Kumar, George S. Day by
Edition: 9th ed
Publication details: Hoboken, NJ Wiley c2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 AAK.

105.
Marketing research : an applied orientation Naresh K. Malhotra by
Edition: 6th ed
Publication details: Upper Saddle River, NJ Pearson c2010
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 MAL.

106.
Marketing research : an applied orientation Naresh K. Malhotra by
Edition: 5th ed
Publication details: Upper Saddle River, NJ Pearson/Prentice Hall c2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 MAL.

107.
Marketing research : an international approach Marcus J. Schmidt, Svend Hollensen by
Publication details: Upper Saddle River, NJ Prentice Hall/Financial Times 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 SCH.

108.
Marketing research : an international approach Marcus J. Schmidt and Svend Hollensen by
Publication details: New Delhi Pearson Education c2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 SCH.

109.
Marketing research : tools & techniques Nigel Bradley by
Publication details: Oxford Oxford University Press c2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 BRA.

110.
Marketing research : tools & techniques Nigel Bradley by
Publication details: Oxford Oxford University Press c2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 BRA.

111.
Marketing research : tools & techniques Nigel Bradley by
Edition: 2nd ed
Publication details: Oxford Oxford University Press 2010
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 BRA.

112.
Marketing research : within a changing information environment Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau by
Edition: 3rd ed
Publication details: Boston McGraw-Hill/Irwin 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 HAI.

113.
Marketing research : within a changing information environment Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau by
Edition: 3rd ed
Publication details: New Delhi Tata McGraw Hill 2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 HAI.

114.
115.
Retail marketing Peter J. McGoldrick by
Edition: 2nd ed
Publication details: New York McGraw-Hill 2002
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.87 MCG.

116.
Review of marketing research Naresh K. Malhorta Editor by
Publication details: Upper Saddle River, NJ Prentice Hall c2005
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 MAL.1.

117.
Statistics in market research Chuck Chakrapani by
Publication details: London ; New York Arnold ; Distributed in the U.S. by Oxford University Press 2004
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83015195 CHA.

118.
Statistics in market research Chuck Chakrapani by
Publication details: London ; New York Arnold ; Distributed in the U.S. by Oxford University Press 2004
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83015195 CHA.

119.
A master class in brand planning : the timeless works of Stephen king edited by Judie Lannon, Merry Baskin by
Publication details: Hoboken, N.J John Wiley & Sons 2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 KIN.

120.
A master class in brand planning : the timeless works of Stephen king edited by Judie Lannon, Merry Baskin by
Publication details: Hoboken, N.J John Wiley & Sons 2007
Availability: No items available.

121.
Achieving planned innovation : a proven system for creating successful new products and services Frank R. Bacon, Jr., Thomas W. Butler, Jr by
Edition: [3rd ed.]
Publication details: New York Free Press c1998
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.575 BAC.

122.
An introduction to marketing experimentation : methods, applications and problems M. Venkatesan [and] Robert J. Holloway by
Publication details: New York Free Press 1971
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83076 VEN.

123.
Analysis and interpretation in qualitative market research Gill Ereaut by
Publication details: Thousand Oaks, CA SAGE Publications 2003
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.834 ERE.

124.
Basic marketing research : using Microsoft Excel data analysis Alvin C. Burns, Ronald F. Bush by
Edition: 2nd ed
Publication details: Upper Saddle River, NJ Pearson Prentice Hall c2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.830285554 BUR.

125.
Market research in a week Polly Bird by
Publication details: London Hodder & Stoughton 2003
Availability: No items available.

126.
Marketing metrics : 50+ metrics every executive should master Paul W. Farris ... [et al.] by
Publication details: Upper Saddle River, N.J Wharton School Pub c2006
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127.
Marketing metrics : 50+ metrics every executive should master Paul W. Farris ... [et al.] by
Publication details: Upper Saddle River, N.J Wharton School Pub c2006
Availability: No items available.

128.
Marketing research edited by David F. Birks & Tim Macer by
Publication details: New York, NY Routledge 2008
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129.
Marketing research edited by David F. Birks & Tim Macer by
Publication details: New York, NY Routledge 2008
Availability: No items available.

130.
Marketing research Peter M. Chisnall by
Edition: 7th ed
Publication details: New York McGraw-Hill 2005
Availability: No items available.

131.
Marketing research John Boyce by
Edition: 2 nd ed
Publication details: Boston McGraw-Hill 2009
Availability: No items available.

132.
Marketing research Donald R. Cooper, Pamela S. Schindler by
Publication details: New Delhi Tata McGraw-Hill 2006
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133.
Marketing research Debashis Pati by
Publication details: Hyderabad Universities Press 2002
Availability: No items available.

134.
Marketing research A. Parasuraman, Dhruv Grewal, R. Kishnan by
Edition: 2nd ed
Publication details: New Delhi Biztantra, Houghton Mifflin Co 2009
Availability: No items available.

135.
Marketing research William G. Zikmund, Barry J. Babin by
Publication details: New Delhi Cengage Learning c2007
Availability: No items available.

136.
Marketing research A. Parasuraman, Dhruv Grewal, R. Kishnan by
Edition: 2nd ed
Publication details: Boston, MA Houghton Mifflin Company 2009
Availability: No items available.

137.
Marketing research David A. Aaker, V. Kumar, George S. Day by
Edition: 2nd ed
Publication details: Australia John Wiley & Sons Australia, Ltd c2007
Availability: No items available.

138.
Marketing research Donald R. Cooper, Pamela S. Schindler by
Edition: 1st ed
Publication details: New York McGraw-Hill/Irwin c2006
Availability: No items available.

139.
Marketing research Alvin C. Burns, Ronald F. Bush by
Edition: 5th ed
Publication details: New Delhi Pearson Education 2009
Availability: No items available.

140.
Marketing research Naresh K.Malhotra and Satyabhusan Dash by
Edition: 7th ed
Publication details: Noida, India Pearson India Education Services Pvt. Ltd c2016
Availability: No items available.

141.
Marketing research Alvin C. Burns, Ronald F. Bush by
Edition: 5th ed
Publication details: Upper Saddle River, NJ Pearson/Prentice Hall 2006
Availability: No items available.

142.
Marketing research David J. Luck, Ronald S. Rubin by
Edition: 7th ed
Publication details: Upper Saddle River, NJ Prentice Hall c1987
Availability: No items available.

143.
Marketing research David A. Aaker, V. Kumar, George S. Day, Robert P. Leone by
Edition: 10th ed
Publication details: Hoboken, NJ Wiley c2011
Availability: No items available.

144.
Marketing research David A. Aaker, George S. Day by
Edition: 3rd ed
Publication details: Hoboken, NJ Wiley c1986
Availability: No items available.

145.
Marketing research David A. Aaker, V. Kumar, George S. Day by
Edition: 9th ed
Publication details: Hoboken, NJ Wiley c2007
Availability: No items available.

146.
Marketing research : an applied orientation Naresh K. Malhotra by
Edition: 6th ed
Publication details: Upper Saddle River, NJ Pearson c2010
Availability: No items available.

147.
Marketing research : an applied orientation Naresh K. Malhotra by
Edition: 5th ed
Publication details: Upper Saddle River, NJ Pearson/Prentice Hall c2007
Availability: No items available.

148.
Marketing research : an international approach Marcus J. Schmidt, Svend Hollensen by
Publication details: Upper Saddle River, NJ Prentice Hall/Financial Times 2006
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149.
Marketing research : an international approach Marcus J. Schmidt and Svend Hollensen by
Publication details: New Delhi Pearson Education c2006
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150.
Marketing research : tools & techniques Nigel Bradley by
Publication details: Oxford Oxford University Press c2007
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151.
Marketing research : tools & techniques Nigel Bradley by
Publication details: Oxford Oxford University Press c2007
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152.
Marketing research : tools & techniques Nigel Bradley by
Edition: 2nd ed
Publication details: Oxford Oxford University Press 2010
Availability: No items available.

153.
Marketing research : within a changing information environment Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau by
Edition: 3rd ed
Publication details: Boston McGraw-Hill/Irwin 2006
Availability: No items available.

154.
Marketing research : within a changing information environment Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau by
Edition: 3rd ed
Publication details: New Delhi Tata McGraw Hill 2008
Availability: No items available.

155.
156.
Retail marketing Peter J. McGoldrick by
Edition: 2nd ed
Publication details: New York McGraw-Hill 2002
Availability: No items available.

157.
Review of marketing research Naresh K. Malhorta Editor by
Publication details: Upper Saddle River, NJ Prentice Hall c2005
Availability: No items available.

158.
Statistics in market research Chuck Chakrapani by
Publication details: London ; New York Arnold ; Distributed in the U.S. by Oxford University Press 2004
Availability: No items available.

159.
Statistics in market research Chuck Chakrapani by
Publication details: London ; New York Arnold ; Distributed in the U.S. by Oxford University Press 2004
Availability: No items available.

160.
Mark Plus inc: Winning The Future - Marketing and Entrepreneurship in Harmony / Philip Kotler and Hooi Den Huan by Language: English
Publication details: Sinapore World Scientific Publishing Co. Pte. Ltd. 2021
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 KOT.

161.
Guerrilla marketing research : marketing research techniques that can help any business make more money / Robert J Kaden. by
Edition: 1st ed.
Language: English
Publication details: New Delhi Kogan Page India 2007
Availability: Items available for loan: Anna Centenary Library (2)Call number: 658.83 KAD, ...

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