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Results of search for 'su:"Marketing management"'
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Authors
Bill Russell
Cyrus Allen
Dew, Robert
George Bej
Gupta, S. L
Hiam, Alexander
Hunt, Benedict
Kare-silver, Michael...
Kumar, Indra
Mathieson, Rick
Mcdonald, Malcolm ; ...
Mouncey, Peter
Pavone
Pike, Steven
Rogers, Danny
Rudani, R.B.
Saxena, Rajan
Suri, R. K
Szwarc, Paul
Tungate, Mark
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3RD FLOOR, B WING
4TH FLOOR, B WING
6TH FLOOR, B WING
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Branding (Marketing...
Chartered Institute ...
Communication in man...
Communication Manage...
Consumer behavior
Consumer confidence
E-marketing
Electronic commerce
Green marketing
Industrial marketing...
Management
Marketing
Marketing Management
Marketing management
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Marketing-Management
Retail
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Your search returned 40 results.
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1.
Marketing communications :professional diploma in marketing
Gill Wood
by
Wood, Gill
Publication details:
Amsterdam
Elsevier
2006
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.802 WOO
.
2.
Marketing environment : professional certificate in marketing
Michael Oldroyd; Chartered Institute of Marketing
by
Oldroyd, Michael
Chartered Institute of Marketing
Publication details:
Amsterdam
Elsevier
c2006
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.83 OLD
.
3.
Marketing fundamentals
Maggie Jones; Chartered Institute of Marketing.; Marketing Knowledge
by
Jones, Maggie
Chartered Institute of Marketing.; Marketing Knowledge
Publication details:
Amsterdam ; Boston, MA
Elsevier Butterworth Heinemann
2006
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.8 JON
.
4.
Marketing management : global perspective Indian context
C. S. Ramaswamy and S. Namakumari
by
Ramaswamy, C. S
Namakumari, S
Edition:
4th ed
Publication details:
New Delhi
Macmillan
2009
Availability:
Not available:
Anna Centenary Library: Checked out
(1).
5.
Marketing management and rural marketing : an Indian perspective
Balram S. Dogra
by
Dogra, Balram S
Publication details:
New Delhi
Commonwealth Publications
2007
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.87 BAL
.
6.
Multichannel management
Gruber Gottfried
by
Gottfried, Gruber
Publication details:
Bern
Peter Lang
2009
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.84 GRU
.
7.
The official CIM course book : analysis and evaluation
Wendy Lomax, and Adam Raman
by
Lomax, Wendy
Raman, Adam
Publication details:
United Kingdom
Butterworth Heinemann
2008
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.812 LOM
.
8.
Destination marketing : an integrated marketing communication approach
Steven Pike
by
Pike, Steven
Publication details:
Amsterdam
Elsevier
2008
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.47910688 PIK
.
9.
Effective management for marketing
Worsam, Mike
by
Worsam, Mike
Publication details:
Amsterdam ; Oxford
Butterworth Heinemann
2001
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.802 WOR
.
10.
E-shock : the new rules : e-strategies for retailers and manufacturers
Michael De Kare-silver
by
Kare-silver, Michael De
Publication details:
Basingstoke, Hampshire
Palgrave
2001
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.80028546 KAR
.
11.
Green marketing : opportunity for innovation
Jacquelyn A. Ottman ; foreword by William K. Reilly
by
Ottman, Jacquelyn A
Edition:
2nd ed
Publication details:
Lincolnwood, Ill
NTC Business Books
1998
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.8 OTT
.
12.
Branding unbound : the future of advertising, sales, and the brand experience in the wireless age
Rick Mathieson
by
Mathieson, Rick
Publication details:
New Delhi
Prentice-Hall of India Private Limited
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.872 MAT
.
13.
Case studies in marketing management
S. L. Gupta and R. K. Suri
by
Gupta, S. L
Suri, R. K
Publication details:
New Delhi
Pentagon Press
2007
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.8 GUP
.
14.
Case studies in marketing management
S. L. Gupta and R. K. Suri
by
Gupta, S. L
Suri, R. K
Publication details:
New Delhi
Pentagon Press
2007
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.8 GUP
.
15.
Marketing for dummies
Alexander Hiam
by
Hiam, Alexander
Edition:
3rd ed
Publication details:
Indianapolis
Wiley Pub., Inc
2009
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.8 HIA
.
16.
Strategic marketing management
Edited by Benedict Hunt
by
Hunt, Benedict
Publication details:
New York
Willford Press
2016
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.802 HUN
.
17.
Marketing for dummies
Alexander Hiam
by
Hiam, Alexander
Edition:
3rd ed
Publication details:
Indianapolis
Wiley Pub., Inc
2009
Availability:
No items available.
18.
Strategic marketing management
Edited by Benedict Hunt
by
Hunt, Benedict
Publication details:
New York
Willford Press
2016
Availability:
No items available.
19.
Marketing Problems of Forest Industry In India
/ Indra Kumar
by
Kumar, Indra
Edition:
1st edition
Publication details:
Commonwealth
2023
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
634.9 KUM
.
20.
Everyday Communication Strategies: Manage Common Issues to Prevent a Crisis and Protect Your Brand
Amanda Coleman
by
Coleman, Amanda
Language:
English
Publication details:
New Delhi
Kogan Page
2022
Availability:
Items available for reference:
Anna Centenary Library: Not for loan
(1)
Call number:
302.2 COL
.
21.
Digital marketing trends and prospects : develop an effective digital marketing strategy with SEO, SEM, PPC, digital display ads & email
Dr. Shakti Kundu
by
Kundu, Shakti
Edition:
1st ed.
Language:
English
Publication details:
New Delhi
Bpb Publications
2021
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.872 KUN
.
Not available:
Anna Centenary Library: Checked out
(1).
22.
The Great Poets of india
/ L.F. Rushrbook Williams
by
L.F. Rushbrook Williams
Edition:
1st edition
Publication details:
Bkp
2018
Availability:
Items available for loan:
Anna Centenary Library
(2)
Call number:
920.054 L.F, ..
.
23.
Basics of Marketing Management : Theory & Practice
/ R.B. Rudani
by
Rudani, R.B
Edition:
Rev. ed.
Language:
Eng.
Publication details:
New Delhi
S. Chand and Company Ltd.
2022
Availability:
Items available for loan:
Anna Centenary Library
(2)
Call number:
658.8 RUD, ..
.
24.
Handbook of Neurophotonics
/ Pavone
by
Pavone
Edition:
1st edition
Publication details:
Crc
2020
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
612.82 PAV
.
25.
Kandariya Mahadeva Temple of Khajuraho
/ Dr. K.M. Suresh
by
Dr. K.M. Suresh
Edition:
1st edition
Publication details:
Bkp
2018
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
726.1450954 DR.
.
26.
Optimizing Digital Strategy : how to make informed, tactical decisions that deliver growth
/ Christopher Bones ; James Hammersley ; Nick Shaw
by
Bones, Christopher ; Hammersley, James ; Shaw, Nick
Edition:
1st ed.
Language:
Eng.
Publication details:
London
Kogan Page
2019
Availability:
Items available for reference:
Anna Centenary Library: Not for loan
(2)
Call number:
658.872 BON, ..
.
27.
Myths Of Social Media
/ Michelle Carvill ; Ian MacRae
by
Carvill, Michelle ; MacRae, Ian
Edition:
1st ed.
Language:
Eng.
Publication details:
London
Kogan Page
2020
Availability:
Items available for loan:
Anna Centenary Library
(2)
Call number:
658.872 CAR, ..
.
28.
The apology impulse : how the business world ruined sorry and why we can't stop saying it
/ Sean O'Meara and Cary Cooper.
by
O'Meara, Sean
Cooper, Cary
Language:
English
Publication details:
London
Kogan Page
2020
Availability:
Items available for loan:
Anna Centenary Library
(2)
Call number:
659.2 OME, ..
.
29.
Effective sales enablement : achieve sales growth through collaborative sales and marketing
/ Pam Didner
by
Didner, Pam
Edition:
1st ed.
Language:
Eng.
Publication details:
London
Kogan Page
2019
Availability:
Items available for reference:
Anna Centenary Library: Not for loan
(2)
Call number:
658.81 DID, ..
.
30.
Corporate Brand Personality
/ Lesley Everett
by
Everett, Lesley
Edition:
1st ed.
Language:
Eng
Publication details:
London
Kogan Page
2016
Availability:
Items available for reference:
Anna Centenary Library: Not for loan
(2)
Call number:
658.827 EVE, ..
.
31.
B2B marketing : a South-Asian perspective
/ Michael D. Hutt, Dheeraj Sharma and Thomas W. Speh
by
Hutt, Michael D
Dheeraj Sharma
Speh, Thomas W
Edition:
11th ed.
Language:
English
Publication details:
India
Cengage Learning India Pvt. Ltd.
2023
Availability:
Items available for loan:
Anna Centenary Library
(2)
Call number:
658.8 HUT, ..
.
32.
Myths Of Pr
/ Rich Leigh
by
Leigh, Rich
Publication details:
2017
Availability:
Items available for loan:
Anna Centenary Library
(2)
Call number:
658.155 LEI, ..
.
33.
Marketing accountability : how to measure marketing effectiveness
/ Malcolm McDonald and Peter Mouncey
by
Mcdonald, Malcolm ; Mouncey, Peter
Edition:
1st ed.
Language:
Eng.
Publication details:
London
Kogan Page
2010
Availability:
Items available for loan:
Anna Centenary Library
(2)
Call number:
658.80072 MCD, ..
.
34.
Human / Machine
/ Daniel Newman
by
Newman, Daniel
Publication details:
2019
Availability:
Items available for loan:
Anna Centenary Library
(2)
Call number:
006.3 NEW, ..
.
35.
Campaigns That Shook The World
/ Danny Rogers
by
Rogers, Danny
Edition:
1st ed.
Language:
Eng.
Publication details:
London
Kogan Page
2015
Availability:
Items available for reference:
Anna Centenary Library: Not for loan
(2)
Call number:
659.113 ROG, ..
.
36.
Marketing Management
/ Rajan Saxena
by
Saxena, Rajan
Edition:
6th ed.
Language:
Eng.
Publication details:
Chennai
McGraw Hill Education (India) Private Limited
2024
Availability:
Items available for loan:
Anna Centenary Library
(2)
Call number:
658.8 SAX, ..
.
37.
Researching customer satisfaction & loyalty : how to find out what people really think
/ Paul Szwarc
by
Szwarc, Paul
Edition:
1st ed.
Language:
Eng
Publication details:
London
Kogan Page
2006
Availability:
Items available for loan:
Anna Centenary Library
(2)
Call number:
658.812 SZW, ..
.
38.
Branded beauty : how marketing changed the way we look
/ Mark Tungate
by
Tungate, Mark
Edition:
1st ed.
Language:
English
Publication details:
London
Kogan Page
2011
Availability:
Items available for loan:
Anna Centenary Library
(2)
Call number:
381.4566855 TUN, ..
.
39.
Marketing value metrics : a new metrics model to measure marketing effectiveness
/ Malcolm Mcdonald, Peter Mouncey and Stan Maklan
by
McDonald, Malcolm
Mouncey, Peter
Maklan, Stan
Edition:
2nd ed.
Publication details:
London
Kogan Page
2014
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.80072 MCD
.
40.
Lean Cx-How to Differentiate At Low Cost and Least Risk
/ Robert Dew ... [ et al ]
by
Dew, Robert
Bill Russell
Cyrus Allen
George Bej
Language:
English
Publication details:
Berlin
De Gruyter
2021
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.812 DEW
.
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