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1.
Marketing communications :professional diploma in marketing Gill Wood by
Publication details: Amsterdam Elsevier 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.802 WOO.

2.
Marketing environment : professional certificate in marketing Michael Oldroyd; Chartered Institute of Marketing by
Publication details: Amsterdam Elsevier c2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.83 OLD.

3.
Marketing fundamentals Maggie Jones; Chartered Institute of Marketing.; Marketing Knowledge by
Publication details: Amsterdam ; Boston, MA Elsevier Butterworth Heinemann 2006
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 JON.

4.
Marketing management : global perspective Indian context C. S. Ramaswamy and S. Namakumari by
Edition: 4th ed
Publication details: New Delhi Macmillan 2009
Availability: Not available: Anna Centenary Library: Checked out (1).

5.
Marketing management and rural marketing : an Indian perspective Balram S. Dogra by
Publication details: New Delhi Commonwealth Publications 2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.87 BAL.

6.
Multichannel management Gruber Gottfried by
Publication details: Bern Peter Lang 2009
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.84 GRU.

7.
The official CIM course book : analysis and evaluation Wendy Lomax, and Adam Raman by
Publication details: United Kingdom Butterworth Heinemann 2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.812 LOM.

8.
Destination marketing : an integrated marketing communication approach Steven Pike by
Publication details: Amsterdam Elsevier 2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.47910688 PIK.

9.
Effective management for marketing Worsam, Mike by
Publication details: Amsterdam ; Oxford Butterworth Heinemann 2001
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.802 WOR.

10.
E-shock : the new rules : e-strategies for retailers and manufacturers Michael De Kare-silver by
Publication details: Basingstoke, Hampshire Palgrave 2001
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.80028546 KAR.

11.
Green marketing : opportunity for innovation Jacquelyn A. Ottman ; foreword by William K. Reilly by
Edition: 2nd ed
Publication details: Lincolnwood, Ill NTC Business Books 1998
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 OTT.

12.
Branding unbound : the future of advertising, sales, and the brand experience in the wireless age Rick Mathieson by
Publication details: New Delhi Prentice-Hall of India Private Limited
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.872 MAT.

13.
Case studies in marketing management S. L. Gupta and R. K. Suri by
Publication details: New Delhi Pentagon Press 2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 GUP.

14.
Case studies in marketing management S. L. Gupta and R. K. Suri by
Publication details: New Delhi Pentagon Press 2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 GUP.

15.
Marketing for dummies Alexander Hiam by
Edition: 3rd ed
Publication details: Indianapolis Wiley Pub., Inc 2009
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 HIA.

16.
Strategic marketing management Edited by Benedict Hunt by
Publication details: New York Willford Press 2016
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.802 HUN.

17.
Marketing for dummies Alexander Hiam by
Edition: 3rd ed
Publication details: Indianapolis Wiley Pub., Inc 2009
Availability: No items available.

18.
Strategic marketing management Edited by Benedict Hunt by
Publication details: New York Willford Press 2016
Availability: No items available.

19.
Marketing Problems of Forest Industry In India / Indra Kumar by
Edition: 1st edition
Publication details: Commonwealth 2023
Availability: Items available for loan: Anna Centenary Library (1)Call number: 634.9 KUM.

20. Reference
Everyday Communication Strategies: Manage Common Issues to Prevent a Crisis and Protect Your Brand Amanda Coleman by Language: English
Publication details: New Delhi Kogan Page 2022
Availability: Items available for reference: Anna Centenary Library: Not for loan (1)Call number: 302.2 COL.

21.
Digital marketing trends and prospects : develop an effective digital marketing strategy with SEO, SEM, PPC, digital display ads & email Dr. Shakti Kundu by
Edition: 1st ed.
Language: English
Publication details: New Delhi Bpb Publications 2021
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.872 KUN. Not available: Anna Centenary Library: Checked out (1).

22.
The Great Poets of india / L.F. Rushrbook Williams by
Edition: 1st edition
Publication details: Bkp 2018
Availability: Items available for loan: Anna Centenary Library (2)Call number: 920.054 L.F, ...

23.
Basics of Marketing Management : Theory & Practice / R.B. Rudani by
Edition: Rev. ed.
Language: Eng.
Publication details: New Delhi S. Chand and Company Ltd. 2022
Availability: Items available for loan: Anna Centenary Library (2)Call number: 658.8 RUD, ...

24.
Handbook of Neurophotonics / Pavone by
Edition: 1st edition
Publication details: Crc 2020
Availability: Items available for loan: Anna Centenary Library (1)Call number: 612.82 PAV.

25.
Kandariya Mahadeva Temple of Khajuraho / Dr. K.M. Suresh by
Edition: 1st edition
Publication details: Bkp 2018
Availability: Items available for loan: Anna Centenary Library (1)Call number: 726.1450954 DR..

26. Reference
Optimizing Digital Strategy : how to make informed, tactical decisions that deliver growth / Christopher Bones ; James Hammersley ; Nick Shaw by
Edition: 1st ed.
Language: Eng.
Publication details: London Kogan Page 2019
Availability: Items available for reference: Anna Centenary Library: Not for loan (2)Call number: 658.872 BON, ...

27.
Myths Of Social Media / Michelle Carvill ; Ian MacRae by
Edition: 1st ed.
Language: Eng.
Publication details: London Kogan Page 2020
Availability: Items available for loan: Anna Centenary Library (2)Call number: 658.872 CAR, ...

28.
The apology impulse : how the business world ruined sorry and why we can't stop saying it / Sean O'Meara and Cary Cooper. by Language: English
Publication details: London Kogan Page 2020
Availability: Items available for loan: Anna Centenary Library (2)Call number: 659.2 OME, ...

29. Reference
Effective sales enablement : achieve sales growth through collaborative sales and marketing / Pam Didner by
Edition: 1st ed.
Language: Eng.
Publication details: London Kogan Page 2019
Availability: Items available for reference: Anna Centenary Library: Not for loan (2)Call number: 658.81 DID, ...

30. Reference
Corporate Brand Personality / Lesley Everett by
Edition: 1st ed.
Language: Eng
Publication details: London Kogan Page 2016
Availability: Items available for reference: Anna Centenary Library: Not for loan (2)Call number: 658.827 EVE, ...

31.
B2B marketing : a South-Asian perspective / Michael D. Hutt, Dheeraj Sharma and Thomas W. Speh by
Edition: 11th ed.
Language: English
Publication details: India Cengage Learning India Pvt. Ltd. 2023
Availability: Items available for loan: Anna Centenary Library (2)Call number: 658.8 HUT, ...

32.
Myths Of Pr / Rich Leigh by
Publication details: 2017
Availability: Items available for loan: Anna Centenary Library (2)Call number: 658.155 LEI, ...

33.
Marketing accountability : how to measure marketing effectiveness / Malcolm McDonald and Peter Mouncey by
Edition: 1st ed.
Language: Eng.
Publication details: London Kogan Page 2010
Availability: Items available for loan: Anna Centenary Library (2)Call number: 658.80072 MCD, ...

34.
Human / Machine / Daniel Newman by
Publication details: 2019
Availability: Items available for loan: Anna Centenary Library (2)Call number: 006.3 NEW, ...

35. Reference
Campaigns That Shook The World / Danny Rogers by
Edition: 1st ed.
Language: Eng.
Publication details: London Kogan Page 2015
Availability: Items available for reference: Anna Centenary Library: Not for loan (2)Call number: 659.113 ROG, ...

36.
Marketing Management / Rajan Saxena by
Edition: 6th ed.
Language: Eng.
Publication details: Chennai McGraw Hill Education (India) Private Limited 2024
Availability: Items available for loan: Anna Centenary Library (2)Call number: 658.8 SAX, ...

37.
Researching customer satisfaction & loyalty : how to find out what people really think / Paul Szwarc by
Edition: 1st ed.
Language: Eng
Publication details: London Kogan Page 2006
Availability: Items available for loan: Anna Centenary Library (2)Call number: 658.812 SZW, ...

38.
Branded beauty : how marketing changed the way we look / Mark Tungate by
Edition: 1st ed.
Language: English
Publication details: London Kogan Page 2011
Availability: Items available for loan: Anna Centenary Library (2)Call number: 381.4566855 TUN, ...

39.
Marketing value metrics : a new metrics model to measure marketing effectiveness / Malcolm Mcdonald, Peter Mouncey and Stan Maklan by
Edition: 2nd ed.
Publication details: London Kogan Page 2014
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.80072 MCD.

40.
Lean Cx-How to Differentiate At Low Cost and Least Risk / Robert Dew ... [ et al ] by Language: English
Publication details: Berlin De Gruyter 2021
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.812 DEW.

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