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Results of search for 'su:"Marketing - Mathematical models"'
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Authors
Farris, Paul
Green, Paul E
Kuchinka, Petra
Leeflang, P. S. H
Wind, Yoram
Item types
English Books
Topics
Conjoint analysis (M...
Customer relations -...
Globalization - Econ...
Green, Paul E
International busine...
Marketing - Manageme...
Marketing - Mathemat...
Marketing research
Marketing research -...
Relationship marketi...
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1.
Marketing research and modeling : progress and prospects : a tribute to Paul E. green
edited by Yoram (Jerry) Wind, Paul E. Green
by
Green, Paul E
Wind, Yoram
Publication details:
Dordrecht ; Boston
Kluwer Academic Publishers
2004
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.83 WIN
.
2.
Building models for marketing decisions
Peter S.H. Leeflang ... [et al.]
by
Leeflang, P. S. H
Publication details:
Dordrecht ; Boston
Kluwer
2000
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.83 LEE
.
3.
Levels of corporate globalization : developing a measurement scale for global customer management
Petra Kuchinka
by
Kuchinka, Petra
Publication details:
Basingstoke, Hampshire
Palgrave Macmillan
2004
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.84 KUC
.
4.
Marketing metrics : 50+ metrics every executive should master
Paul W. Farris ... [et al.]
by
Farris, Paul
Publication details:
Upper Saddle River, N.J
Wharton School Pub
c2006
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.83 FAR
.
5.
Marketing metrics : 50+ metrics every executive should master
Paul W. Farris ... [et al.]
by
Farris, Paul
Publication details:
Upper Saddle River, N.J
Wharton School Pub
c2006
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.83 FAR
.
6.
Marketing metrics : 50+ metrics every executive should master
Paul W. Farris ... [et al.]
by
Farris, Paul
Publication details:
Upper Saddle River, N.J
Wharton School Pub
c2006
Availability:
No items available.
7.
Marketing metrics : 50+ metrics every executive should master
Paul W. Farris ... [et al.]
by
Farris, Paul
Publication details:
Upper Saddle River, N.J
Wharton School Pub
c2006
Availability:
No items available.
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