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Results of search for 'su:"Marketing - Evaluation"'
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Authors
Davis, John
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English Books
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Marketing - Evaluati...
Marketing research
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1.
Magic numbers for consumer marketing : key measures to evaluate marketing success
John Davis
by
Davis, John
Publication details:
New Delhi
Wiley - India
2005
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.8 DAV
.
2.
Measuring marketing : 103 key metrics every marketer needs
John Davis
by
Davis, John
Publication details:
Singapore
John Wiley & Sons (Asia)
2007
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.8 DAV
.
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