Results of search for 'su:"Brand name products - Management"'

Results
	1.		Managing brands : a contemporary perspective Sylvie Laforet by Laforet, Sylvie Publication details: London McGraw Hill 2010 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 LAF.
	2.		Private label : turning the retail brand threat into your biggest opportunity Keith Lincoln & Lars Thomassen by Lincoln, Keith Thomassen, Lars Edition: 1st ed Publication details: London Kogan Page 2008 Availability: Items available for loan: Anna Centenary Library (1)Call number: HF5429 .L52275 2008 658.8/27.
	3.		ProfitBrand : how to increase the profitability, accountability & sustainability of brands Nick Wreden by Wreden, Nick Edition: 1st South Asian ed Publication details: London Kogan Page 2007 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 WRE.
	4.		Protecting the brand Talcott J. Franklin by Franklin, Talcott J Edition: 1st Indian ed Publication details: Chennai Viva Books 2005 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 FRA.
	5.		The infinite asset : managing brands to build new value Sam Hill, Chris Lederer by Hill, Sam Lederer, Chris Publication details: Boston, MA Harvard Business School 2001 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 HIL.
	6.		The soul of the corporation : how to manage the identity of your company Hamid Bouchikhi, John R. Kimberly by Bouchikhi, Hamid Kimberly, John R Publication details: Upper Saddle River, N.J Wharton School Pub 2008 Availability: Items available for loan: Anna Centenary Library (1)Call number: 659.2 BOU.
	7.		Trump university branding 101 : how to build the most valuable asset of any business Don Sexton by Sexton, Donald E Publication details: Hoboken, NJ Wiley c2008 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.431 SEX.
	8.		Warriors on the high wire : the balancing act of brand leadership in the 21st century [compiled by] Fiona Gilmore by Gilmore, Fiona Publication details: London HarperCollinsBusiness 2001 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 GIL.
	9.		Why killer products don't sell ; how to run your company to a new set of rules by Ian Gotts & Dominic Rowsell by Gotts, Ian Rowsell, Dominic Publication details: Hoboken, NJ Wiley 2008 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.5 GOT.
	10.		Wowability : how to achieve it & why it matters Imran Syed by Syed, Imran Publication details: Singapore ; Hoboken, NJ John Wiley & Sons (Asia) 2008 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 SYE.
	11.		Brand leadership David A. Aaker, Erich Joachimsthaler by Aaker, David A Joachimsthaler, Erich Publication details: London Pocket 2009 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.5 AAK.
	12.		Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity David A. Aaker by Aaker, David A Publication details: New York Free Press 2004 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 AAK.
	13.		Brand society : how brands transform management and lifestyle Martin Kornberger by Kornberger, Martin Publication details: Cambridge Cambridge University Press 2010 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 KOR.
	14.		Brand stretch : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout by David Taylor by Taylor, David Edition: Reprint Publication details: Hoboken, NJ J. Wiley 2005 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 TAY.
	15.		Branding : brand strategy, design, and implementation of corporate and product identity Helen Vaid by Vaid, Helen Edition: 1st ed Publication details: New York Watson-Guptill 2003 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 VAI.
	16.		Brands and brand management : contemporary research perspectives [edited by] Barbara Loken, Rohini Ahluwalia, and Michael J. Houston by Ahluwalia, Rohini Houston, Michael J Loken, Barbara Publication details: New York Routledge 2010 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 LOK.
	17.		Brands and brand management : critical perspectives on business and management edited by Richard Elliott by Elliott, Richard H Publication details: London ; New York Routledge 2009 Availability: Items available for loan: Anna Centenary Library (4)Call number: 658.827 ELL, ...
	18.		Brands and branding [edited by] Rita Clifton and John Simmons ; with Sameena Ahmad ... [et al.] by Ahmad, Sameena Clifton, Rita Simmons, John Publication details: Princeton, NJ Bloomberg Press 2009 Availability: Items available for loan: Anna Centenary Library (2)Call number: 658.827 CLI, ...
	19.		Building strong brands David A. Aaker by Aaker, David A Publication details: New York Pocket Books 1996 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 AAK.
	20.		CEO of earth : a ground-breaking guide to building the ultimate brand Simon Hammond by Hammond, Simon Publication details: Milton John Wiley & Sons Australia, Ltd 2010 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 HAM.
	21.		Connective branding : building brand equity in a demanding world Claudia Fisher-Buttinger and Christine Vallaster by Fisher-Buttinger, Claudia Vallaster, Christine Publication details: Hoboken, NJ Wiley 2008 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 FIS.
	22.		Creating corporate reputations : identity, image, and performance Grahame Dowling by Dowling, Grahame Publication details: Oxford Oxford University Press 2001 Availability: Items available for loan: Anna Centenary Library (1)Call number: 659.2 DOW.
	23.		Creating corporate reputations: identity, image, and performance Grahame Dowling by Dowling, Grahame Publication details: Oxford Oxford University Press 2002 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.4 DOW.
	24.		Global brand strategy : unlocking branding potential across countries, cultures & markets Sicco Van Gelder by Van Gelder, Sicco Edition: 1st South Asian ed Publication details: London Kogan Page Limited 2008 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 VAN.
	25.		How Asia advertises : the most successful campaigns in Asia-Pacific and the marketing strategies behind them Jim Aitchison by Aitchison, Jim Publication details: Singapore J. Wiley & Sons (Asia) 2002 Availability: Items available for loan: Anna Centenary Library (1)Call number: 659.1095 AIT.
	26.		Six rules for brand revitalization : learn how companies like McDonald's can re-energize their brands Larry Light and Joan Kiddon by Light, Larry Kiddon, Joan Edition: 1st imp Publication details: New Delhi Pearson 2010 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 LIG.
	27.		Six rules for brand revitalization : learn how companies like McDonald's can re-energize their brands Larry Light and Joan Kiddon by Light, Larry Kiddon, Joan Publication details: Upper Saddle River, N.J Wharton School Pub 2009 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 LIG.
	28.		Strategic brand management : building, measuring, and managing brand equity Kevin Lane Keller by Keller, Kevin Lane Edition: 3rd ed Publication details: Upper Saddle River, NJ Pearson/Prentice Hall 2008 Availability: Not available: Anna Centenary Library: Checked out (1).
	29.		Strategic brand management : building, measuring, and managing brand equity Kevin Lane Keller by Keller, Kevin Lane Edition: 3rd ed Publication details: Upper Saddle River, NJ Pearson/Prentice Hall 2008 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 KEL.
	30.		Advanced brand management :managing brands in a changing world Paul Temporal by Temporal, Paul Publication details: Hoboken, NJ John Wiley & Sons c2010 Availability: Items available for loan: Anna Centenary Library (2)Call number: 658.827 TEM, ...
	31.		Six rules for brand revitalization : learn how companies like McDonald's can re-energize their brands Larry Light and Joan Kiddon by Light, Larry Kiddon, Joan Edition: 1st imp Publication details: New Delhi Pearson 2010 Availability: No items available.
	32.		Six rules for brand revitalization : learn how companies like McDonald's can re-energize their brands Larry Light and Joan Kiddon by Light, Larry Kiddon, Joan Publication details: Upper Saddle River, N.J Wharton School Pub 2009 Availability: No items available.
	33.		Strategic brand management : building, measuring, and managing brand equity Kevin Lane Keller by Keller, Kevin Lane Edition: 3rd ed Publication details: Upper Saddle River, NJ Pearson/Prentice Hall 2008 Availability: No items available.
	34.		Strategic brand management : building, measuring, and managing brand equity Kevin Lane Keller by Keller, Kevin Lane Edition: 3rd ed Publication details: Upper Saddle River, NJ Pearson/Prentice Hall 2008 Availability: No items available.

Refine your search

Availability

Authors

Item types

Topics

Your search returned 34 results.

Find us on the map