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	1.		Consumer behavior and culture : consequences for global marketing and advertising Marieke de Mooij by Mooij, Marieke K. de Publication details: Thousand Oaks, CA SAGE Publications c2004 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8342 MOO.
	2.		Global and multinational advertising edited by Basil G. Englis by Englis, Basil G Publication details: Hove ; East Sussex, [UK] Psychology Press 1994 Availability: Items available for loan: Anna Centenary Library (1)Call number: 659.1 ENG.
	3.		Global marketing and advertising : understanding cultural paradoxes Marieke de Mooij by Mooij, Marieke K. de Edition: 3rd ed Publication details: Thousand Oaks, CA SAGE c2010 Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.802 DEM.

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