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1.
PR 2. 0: new media, new tools, new audiences Deirdre Breakenridge by
Publication details: New Delhi Pearson 2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 659.2 BRE.

2.
The new PR toolkit : strategies for successful media relations Deirde Breakenridge, Thomas J. DeLoughry by
Publication details: Upper Saddle River, NJ Financial Times Prentice Hall 2003
Availability: Items available for loan: Anna Centenary Library (1)Call number: 659.2 BRE.

3.
Cyberbranding : brand building in the digital economy Deirdre Breakenridge by
Publication details: London ; New York Financial Times Prentice Hall 2001
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.827 BRE.

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