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Results of search for 'au:"Wertime, Kent"'
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Authors
Fenwick, Ian
Wertime, Kent
Item types
English Books
Topics
Archetype (Psycholog...
Brand choice
Consumer behavior
Internet marketing
Marketing - Psycholo...
Social media - Marke...
Strategic planning
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1.
Building brands & believers : how to connect with consumers using archetypes
Kent Wertime
by
Wertime, Kent
Publication details:
Hoboken, NJ
Wiley
2002
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.827 WER
.
2.
DigiMarketing : the essential guide to new media & digital marketing
Kent Wertime and Ian Fenwick
by
Wertime, Kent
Fenwick, Ian
Publication details:
Hoboken, NJ
John Wiley & Sons (Asia)
2008
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.8 WER
.
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