Design-driven innovation : changing the rules of competition by radically innovating what things mean Roberto Verganti

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Publication details: Boston Harvard Business School c2009Description: xv, 272 p. : ill. ; 25 cmISBN:

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Item type	Current library	Call number	Materials specified	Status	Barcode
English Books	Anna Centenary Library 6TH FLOOR, B WING	658.514 VER (Browse shelf(Opens below))	hbk	Available	504085

Includes bibliographical references (p. [241]-259) and index

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