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1.
Marketing essentials in hospitality and tourism : foundations and practices Stowe Shoemaker, Margaret Shaw by
Publication details: Upper Saddle River, NJ Pearson/Prentice Hall 2008
Availability: Items available for loan: Anna Centenary Library (1)Call number: 647.94068 SHO.

2.
Marketing leadership in hospitality and tourism : strategies and tactics for competitive advantage Stowe Shoemaker, Robert C. Lewis, Peter C. Yesawich by
Edition: 4th ed
Publication details: Upper Saddle River, N.J Pearson c2007
Availability: Items available for loan: Anna Centenary Library (1)Call number: 910.460688.

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