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Essentials of contemporary advertising William F. Arens and David H. Schaefer

By: Contributor(s): Publication details: Boston McGraw-Hill Irwin 2007Description: xxviii, 558 p. ; 30 cmISBN:
  • 9780071106276
Subject(s): DDC classification:
  • 659.1 ARE
Item type: Books
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Holdings
Current library Call number Status Date due Barcode
Anna Centenary Library 659.1 ARE (Browse shelf(Opens below)) Available 254213

Includes bibliographical references and index

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