Convergence marketing : combining brand and direct for unprecedented profits Richard G. Rosen ; with Jane Rosen

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Publication details: Hoboken, NJ Wiley 2009Description: xv, 187 p. : ill. ; 24 cmISBN:

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Item type: Books

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.8 ROS (Browse shelf(Opens below))	Available		132731

Includes index

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