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Results of search for 'au:"Rogers, Martha"'
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Authors
Dorf, Bob
Lindström, Martin
Peppers, Don
Rogers, Martha
Item types
English Books
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Consumers' preferenc...
Customer equity - Ma...
Customer loyalty
Customer relations
Customer relations -...
Distributors (Commer...
Electronic commerce
Electronic commerce ...
Market segmentation
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1.
One to one, B2B : customer development strategies for the business to business world
Don Peppers and Martha Rogers
by
Peppers, Don
Rogers, Martha
Edition:
1st ed
Publication details:
New York
Currency/Doubleday
2001
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.812 PEP
.
2.
The one to one fieldbook : the complete toolkit for implementing a 1 to 1 marketing program
Don Peppers, Martha Rogers, and Bob Dorf
by
Peppers, Don
Dorf, Bob
Rogers, Martha
Edition:
1st ed
Publication details:
New York
Currency Doubleday
1999
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.812 PEP
.
3.
The one to one manager : real-world lessons in customer relationship management
Don Peppers and Martha Rogers
by
Peppers, Don
Rogers, Martha
Edition:
1st ed
Publication details:
New York
Currency/Doubleday
1999
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.812 PEP
.
4.
Clicks, bricks & brands
Martin Lindstrom [with Don Peppers & Martha Rogers]
by
Lindström, Martin
Peppers, Don
Rogers, Martha
Edition:
Rev. ed
Publication details:
London
Kogan Page
2002
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.8002854678 LIN
.
5.
Enterprise one to one : tools for competing in the interactive age
Don Peppers and Martha Rogers
by
Peppers, Don
Rogers, Martha
Edition:
1st ed
Publication details:
New York
Currency Doubleday
c1997
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.8 PEP
.
6.
Return on customer : creating maximum value from your scarcest resource
Don Peppers and Martha Rogers
by
Peppers, Don
Rogers, Martha
Edition:
1st ed
Publication details:
New York
Doubleday/Currency
2005
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.812 PEP
.
7.
Return on customer : creating maximum value from your scarcest resource
Don Peppers and Martha Rogers
by
Peppers, Don
Rogers, Martha
Edition:
1st ed
Publication details:
Singapore
Marshall Cavendish Business
2005
Availability:
Items available for loan:
Anna Centenary Library
(1)
Call number:
658.812 PEP
.
8.
Return on customer : creating maximum value from your scarcest resource
Don Peppers and Martha Rogers
by
Peppers, Don
Rogers, Martha
Edition:
1st ed
Publication details:
New York
Doubleday/Currency
2005
Availability:
No items available.
9.
Return on customer : creating maximum value from your scarcest resource
Don Peppers and Martha Rogers
by
Peppers, Don
Rogers, Martha
Edition:
1st ed
Publication details:
Singapore
Marshall Cavendish Business
2005
Availability:
No items available.
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