Creating market insight : how firms create value from market understanding Brian D Smith, Paul G. Raspin

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Publication details: Hoboken, NJ John Wiley & Sons c2008Description: ix, 318 p. : ill. ; 24 cmISBN:

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Item type: Books

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Current library	Call number	Status	Date due	Barcode
Anna Centenary Library	658.802 SMI (Browse shelf(Opens below))	Available		127370

Includes bibliographical references (p. [303]-307) and indexes

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