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Mass affluence : seven new rules of marketing to today's consumer Paul Nunes, Brian Johnson

By: Contributor(s): Publication details: Boston, MA Harvard Business School 2004Description: xvii, 269 p. : ill. ; 24 cmISBN:
  • 9781591391968
ISSN:
  • 2004002471
Subject(s): DDC classification:
  • 658.8 NUN
Item type: Books
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Current library Call number Status Date due Barcode
Anna Centenary Library 658.8 NUN (Browse shelf(Opens below)) Available 504505

Includes bibliographical references (p. [235]-253) and index

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