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Advertising exposure, memory, and choice edited by Andrew A. Mitchell

Contributor(s): Publication details: New York Psychology Press c1993Description: vii, 349 p. : ill. ; 24 cmISBN:
  • 9780805806854
ISSN:
  • 92011407
Subject(s): DDC classification:
  • 659.1019 MIT
Item type: Books
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Holdings
Current library Call number Status Date due Barcode
Anna Centenary Library 659.1019 MIT (Browse shelf(Opens below)) Available 176582

Includes bibliographical references and indexes

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