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1.
Next generation product development : how to increase productivity, cut costs, and reduce cycle times Michael E. McGrath by
Publication details: New York McGraw-Hill 2004
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.575 MCG.

2.
Product strategy for high technology companies : accelerating your business to web speed Michael E. McGrath by
Edition: 2nd ed
Publication details: New York McGraw-Hill 2001
Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.4012 MCG.

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