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	1.		Selling blue elephants : how to make great products that people want before they even know they want them Howard R. Moskowitz and Alex Gofman by Moskowitz, Howard R Gofman, Alex Publication details: Upper Saddle River, N.J Wharton School Pub 2007 Availability: No items available.
	2.		Selling blue elephants : how to make great products that people want before they even know they want them Howard R. Moskowitz, Alex Gofman by Moskowitz, Howard R Gofman, Alex Publication details: Noida Pearson Availability: Items available for loan: Anna Centenary Library (1)Call number: 658.8 MOS.
	3.		Selling blue elephants : how to make great products that people want before they even know they want them Howard R. Moskowitz and Alex Gofman by Moskowitz, Howard R Gofman, Alex Publication details: Upper Saddle River, N.J Wharton School Pub 2007 Availability: No items available.
	4.		Selling blue elephants : how to make great products that people want before they even know they want them Howard R. Moskowitz, Alex Gofman by Moskowitz, Howard R Gofman, Alex Publication details: Noida Pearson Availability: No items available.

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